Involved in the Irish Network to bring the Irish diaspora together, especially with the rise in new graduates relocating in New York and navigating life and the incredible work opportunities in the US. Rhiannon is a driven Masters’s graduate of Digital Marketing at UCD Michael Smurfit Graduate Business School and holds a Bachelor of Commerce degree from UCD Lochlann Quinn School of Business School of Business.

Having achieved a First Class Honours, Rhiannon has a proven track record across Social Media Marketing, Content Creation, SEO, and Search Engine Advertising. Rhiannon has over three years of experience working in digital marketing roles across a variety of sectors. In January 2023, Rhiannon co-founded a Digital Marketing Agency, VIA Digital, and has gained experience in all aspects of the business, the challenges and wins alike.

On top of digital marketing activities, Rhiannon has experience in business research, legal set-up, accounting, liaising with stakeholders and the day-to-day activities of the business. Some examples include; growing account followings +900%; creating consecutive viral content for clients with no following (150k+ views in one day), achieving .06c cpc for Meta ad campaigns, and achieving page 1 results for #SEO clients.

Rhiannon was one of seven master’s candidates awarded an Aspire Scholarship in 2021/22. Rhiannon was also awarded a Global Leadership certificate as part of UCD Smurfit’s GLP, and acted as social media manager for the program. As a professional, and previously competitive Irish dancer, Rhiannon has represented Ireland at 10 World Championships and danced internationally. Competing at this level, Rhiannon has learned resilience, determination, and work ethic, and this has afforded Rhiannon many opportunities such as being selected by Riverdance’s Jean Butler as a University College Dublin Irish Dance Scholar, and given Rhiannon the tools that have benefitted her both academically and professionally.